The KRON Newsroom - more like a newsroom, less like The Office.
There is no question that Young Broadcasting has had its share of woes.
After paying far too much for KRON, and then suffering a war with GE (never a good idea), Young has found itself stretched to the limit and perhaps beyond.
But that has not prevented them from continuing to build a great VJ-driven station in San Francisco.
And after a year, it not only works, it works well.
In the January Ratings, KRON4 was never out of the top 3 stations in the all important ratings period between 4 Am and 10AM. In fact, it was #1 or #2 most of the time.
This is an astonishing accomplishment for a station that has had a hard time of it financially, to say the least.
Due to budget cuts by the parent company, KRON has had to lay off an almost unthinkable half of its staff.
Yet the station has continued to fill its air time, and achieve great ratings, despite the cuts.
The reason: They still field more cameras on the streets of San Francisco than their competitors, despite the staffing cuts.
The VJ model would be easy to prove with a rich station.
Its a lot harder, and a lot more impressive with KRON.
Congratulations to all the staff for a job better than well done.
